Substance and Style: Strange Bedfellows? January 17, 2007
Posted by TimTheFoolMan in Communication, Computers, Knowledge Workers, Language, Mac vs PC, Macintosh, Management, Science & Technology, Technical Writing, Technology, Windows, Writing.add a comment
Oddly enough, those of us who are highly technology centered frequently forget that most of the rest of the world is not. As a result, the truly geeky among us probably don’t use HTML e-mail, use plain text instead of a fancy font when building a to-do list, and probably don’t worry a bit about how our PC looks. The rest of the world, however, seems to want technology to be visually appealing and esthetically pleasing.
Mercedes is famous for describing its cars with the slogan: “Form follows function.” However, anyone who’s looked at any Mercedes for more than a moment would realize that these cars embody a certain style as well. Does this minimalist approach extend elsewhere? Is it ridiculous to expect style and substance to co-exist, or does the very presence of style suggest that there is no substance? (more…)